The Persistent Myth of Ageism

Published on May 4, 2023

Ageism is like a never-ending game of whack-a-mole. In a world that idolizes youth, prejudice against older adults is a widespread problem. Just like bouncing moles, ageist attitudes pop up everywhere. A recent survey found that half of the global population harbors some form of ageism. Western societies have long marginalized older people, but the COVID-19 pandemic gave ageism an extra boost, with older adults unfairly blamed for lockdowns. The world’s aging population and these events have sparked a growing interest in ageism. It’s as if ageist beliefs are on a merry-go-round that just won’t stop! To truly address the issue, we need to challenge these deeply ingrained biases and promote respect and inclusivity for all generations. The fight against ageism is ongoing, but together we can strive for a society that embraces and values people of all ages!

In a world in which youth is idealized, ageism against older adults is both prevalent and problematic. A major survey commissioned by the WHO [1] found that every second person in the world holds at least some ageist attitudes. Older age has long been a source of social disadvantage in Western societies [2], but the coronavirus disease 2019 (COVID-19) pandemic led to an ageism ‘eruption’, as people blamed older adults for societal lockdowns [3]. Along with rapidly aging populations worldwide, such events have led to steadily increasing interest in ageism.

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