Month: February 2021

Visual and Semantic Contributions to Visual Short-Term Memory

Liu et al. recently demonstrated novel neural evidence for visual and semantic contributions to the encoding and maintenance of object information in a delayed match-to-sample task. Their data highlight the close interaction between sensory experience and prior semantic knowledge in human visual short-term memory for naturalistic stimuli. Read Full Article (External Site) Dr. David LowemannDr. […]

Published on February 4, 2021

Does Attention Increase the Value of Choice Alternatives?

A growing recognition of the role of attention in decision-making has been driven by both the technology of eye tracking and the development of models that explicitly incorporate attention. One result of this convergence is the arresting claim that attention, by itself, can increase the perceived value of a decision alternative. In this review, we […]

Published on February 4, 2021

The Cost of Personal Training

Why do personal trainers charge as much (or as little) as they do? What should you be willing to pay? And if you’re a trainer, how much should you expect to make? Read Full Article (External Site) Dr. David LowemannDr. David Lowemann, M.Sc, Ph.D., is a co-founder of the Institute for the Future of Human […]

Published on February 4, 2021