Living Well

Healthy and wholesome lifestyle news updates and serious discussions about topics central to living well. Updated daily.

The common wisdom about marketing cocreated innovations is wrong

A new study finds that companies can improve consumer adoption and accelerate product takeoff of cocreated innovations through a novel communication strategy that creates inconsistency or a mismatch between the creator’s and the company’s messages. Read Full Article (External Site) Dr. David LowemannDr. David Lowemann, M.Sc, Ph.D., is a co-founder of the Institute for the […]

Published on June 10, 2019

Our water cycle diagrams give a false sense of water security

Pictures of the earth’s water cycle used in education and research throughout the world are in urgent need of updating to show the effects of human interference, according to new analysis by an international team of hydrology experts. Read Full Article (External Site) Dr. David LowemannDr. David Lowemann, M.Sc, Ph.D., is a co-founder of the […]

Published on June 10, 2019

Night owls can ‘retrain’ their body clocks to improve mental well-being and performance

A simple tweak to the sleeping patterns of ‘night owls’ — people with extreme late sleeping and waking habits — could lead to significant improvements in sleep/wake timings, improved performance in the mornings, better eating habits and a decrease in depression and stress. Read Full Article (External Site) Dr. David LowemannDr. David Lowemann, M.Sc, Ph.D., […]

Published on June 10, 2019