Trust, more than knowledge, critical for acceptance of fully autonomous vehicles

Published on July 9, 2024

While not yet on the market, fully autonomous vehicles are promoted as a way to make road travel dramatically safer, but a recent study found that knowing more about them did not improve people’s perception of their risk. They needed to have more trust in them too. This study adds to the evidence from other research that knowledge alone is not enough to sway people’s attitudes toward complex technology and science, such as gene editing or climate change. In this case, researchers found that trust in the autonomous vehicles’ reliability and performance played the strongest role in improving perceptions of the technology’s risk.

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