Exploring the intricate relationship between creativity and semantic memory is like diving into a treasure chest hidden deep within a maze. Beaty and Kenett’s review of research in this realm sheds light on the challenges faced by scientists in unraveling the complex knowledge structures and processes behind creativity. Similar to early pioneers of semantic memory, they encounter theoretical pitfalls along the way. The study highlights the limitations of using association frequencies and reaction times as indicators of underlying cognitive mechanisms. It beckons us to ponder the enigmatic nature of creative thinking and invites further investigation into the vast realm of human cognition. Embark on a thrilling voyage by delving into the underlying research!
