Using Fairy Tales to Simplify Energy Research and Combat Climate Change

Published on May 31, 2023

Imagine if our quest to combat climate change was as enchanting as a fairy tale. Well, a team of creative researchers is making it happen! They’re using the magic of storytelling to bring complicated sustainability research to life, making it accessible for policymakers and the wider public alike. By employing characters like mermaids, vampires, and witches as metaphors, they’re weaving engaging narratives that captivate and educate. Just like the way fairy tales simplify complex ideas and make them relatable, these stories provide a captivating lens through which energy research can be understood by all. With their imaginative approach, they’re breaking down barriers of knowledge and inspiring action to address climate change in a new and exciting way! Who knew that fairy tales could help us save the world? To learn more about this fascinating research, dive into the link below and venture into a world where science and imagination meet!

A team of researchers has been developing accessible and creative means of communicating sustainability research from the social sciences for policymakers and the wider public. Using fairy tale characters — mermaids, vampires, and witches — as metaphors, the team has sought to communicate typically complicated arguments in evocative and engaging terms.

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