Why do we sometimes spend too much time on seemingly impossible-to-solve tasks instead of just moving on? Masís et al. provide a new perspective on the speed–accuracy trade-off (SAT), showing that, although prolonging deliberation looks suboptimal in the short run, it is a long-term investment that helps organisms reach proficient performance more rapidly. Read Full […]
Published on March 22, 2023
Language that is easier to process encourages continued reading, as does language that evokes anxious, exciting, and hopeful emotions. Read Full Article (External Site) Dr. David LowemannDr. David Lowemann, M.Sc, Ph.D., is a co-founder of the Institute for the Future of Human Potential, where he leads the charge in pioneering Self-Enhancement Science for the Success […]
Published on March 22, 2023
The allure of junk food is hard to resist. It’s like walking through a supermarket filled with indulgent treats that call out to you. But why is it so difficult to ignore them? Scientists have discovered that fatty and sugary foods have the power to change our brain. Even if we only consume small amounts […]
Published on March 22, 2023