New research turns what we know about bird window strikes inside-out

Published on February 2, 2023

It’s like a clever disguise for our feathery friends! Scientists have discovered that in the battle against bird window strikes, the location of decals is a game changer. Turns out, those funky designs aimed at preventing bird collisions are only effective when placed on the outside of windows. It’s all about being visible to birds, you see. When decals are stuck inside the window, they become practically invisible, like a secret code that birds can’t crack. This fascinating finding showcases just how important visibility is to our fluttering companions. So if you truly want to protect them, keep their lifeguard stickers on the outside! This research opens up new possibilities for wildlife conservation efforts and encourages further exploration into ways to minimize anthropogenic threats to our avian friends.

New research reveals that decals intended to reduce incidents of bird window strikes — one of the largest human-made causes of bird mortality — are only effective if decals are placed on the outside of the window. Researchers found that the patterns on the films and decals placed on the internal surface of windows do not reduce collision because they may not be sufficiently visible to birds.

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