It’s not you, it’s the network

Published on August 12, 2019

The result of the 2016 US presidential election was, for many, a surprise lesson in social perception bias — peoples’ tendency to assume that others think as we do, and to underestimate the size and influence of a minority party. Many psychologists attribute the source of these biases to faulty cognitive processes like ‘wishful thinking’ or ‘social projection,’ but according to a new study, the structure of our social networks might offer a simpler explanation.

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