Do we really buy ‘top-rated’ deals online? New research may surprise you

Published on July 11, 2018

Anyone who shops online is familiar with those ‘top-rated’ products or services that rise to the top of their search on e-commerce intermediary sites like Amazon or Expedia. So, do those rankings really help those products or services get sold? According to a new study, the answer is, ‘yes’ and ‘no.’

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